Customizable Customer Relationship Management (CRM) Suite for Enterprises by CDC Software - Pivotal CRM. Pivotal CRM delivers rich CRM functionality out of the box to help organizations implement quickly with a lower total cost of ownership. As the market’s most customizable more... >> Discover more offerings from CDC Software - Pivotal CRM.
		TechExcel CustomerWise (formerly TechExcel CRM) Customer Support Software by TechExcel, Inc.. CustomerWise helps optimize your support process by providing your internal support team with all of the tools necessary to resolve support requests quickly. From incident more... >> Discover more offerings from TechExcel, Inc..
		CRM without Compromise: A Strategy for Profitable Growth by SAP America, Inc.. Build your CRM system so it is flexible enough to quickly respond to changing customer needs and business challenges to sustain a competitive advantage and enjoy a profitable more... >> Discover more offerings from SAP America, Inc..

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Integrated E-Commerce Solutions | Customer Information Management/ Customer Databases | Customer Interaction Management | Customer Relationship Management (CRM) | Customer Service (General) | Customer Experience Management (CEM) | Marketing Management | Databases | Business Process Management (BPM) | Business to Business Web Commerce | Web Content Management and Publishing

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Managing Global Web sites: Localization, a Never-ending Story by SDL Tridion June 2008 - (Free Research) Organizations face many challenges when creating a constellation of global Web sites. They need to maintain brand consistency while allowing for variations that reflect local culture. Creating truly localized Web sites can be a daunting process, in… (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Incorporating WEB Analytics into Email Marketing: Five Quick-Start Tactics for Marketers by Silverpop Systems Inc. August 2008 - (Free Research) Read this whitepaper to learn how to use Web Analytics data to enable you to better understand your customers’ needs and more effectively market to them. Learn a formula based on the five Ws to gain a more complete understanding of a situation or subject. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

That Was Then This Is Now: The New Rules of Email Marketing by Silverpop Systems Inc. August 2008 - (Free Research) To make an email program succeed and thrive, marketers need to constantly evolve their email programs to improve relevancy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Web 2.0 Applications: Measurement Challenges and How to Address Them by Keynote Systems February 2008 - (Free Research) The Internet and the Web continue to evolve, delivering new customer experiences and increased application utility. The label - Web 2.0 - signifies the newest and best examples of this evolutionary process. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Rich Internet Applications: Design, Measurement, and Management Challenges by Keynote Systems February 2008 - (Free Research) This paper describes the evolution of traditional Web pages and applications and reviews the behavioral characteristics of the emerging class of Rich Internet Applications(RIA). (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Genesys Global Consumer Survey - 2007 by Genesys Co. March 2008 - (Free Research) This survey highlights the importance of the contact centre experience and the direct impact it can have on revenue and consumer loyalty, it also reveals some interesting trends in consumer expectations. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Omneon – A Considered Route to Success? by Omneon July 2008 - (Free Research) Omneon has mapped out a plan to gradually move further into the large-corporate market for storage that supports unstructured content. This includes audio, video and digital images. Omneon’s ultimate aim is to be a key player in the general storage market. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The One-to-One Marketing Future: Are We There Yet? Three Strategies for Accelerating the Customer-centric Journey by Infor. March 2008 - (Free Research) This white paper will show how three core strategies must be deployed in order to address current and future business challenges, and to continue the journey toward the one-to-one future. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Whatever Happened to Service? by SERVICEPower. June 2008 - (Free Research) After investigating the market, Quality Store selected an integrated retail scheduling system from SERVICEPower that provides guaranteed client and customer service results. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

A Disruptive Force in the Analytics Industry – LMG Service Sets a New Benchmark for Retail Analytics thanks to Kognitio by Kognitio July 2008 - (Free Research) In this case study Loyalty Management Group (LMG), tried to find a way to offer retailers and suppliers the ability to analyze full Electronic Point of Sale (EPOS) data volumes to help them gain insight, intelligence and statistical confidence. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

CRM without Compromise: A Strategy for Profitable Growth by SAP America, Inc. February 2008 - (Free Research) Build your CRM system so it is flexible enough to quickly respond to changing customer needs and business challenges to sustain a competitive advantage and enjoy a profitable growth. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Best Database Marketing Discoveries for B2B Companies by Extraprise Group, Inc. August 2008 - (Free Research) This white paper introduces client snapshots which illustrates how implementing specific B2B database marketing tactics improved the results and effectiveness of each company’s overall marketing spend. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc (E-mail this company) May 2006 - (Free Research) Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Extraprise CRM Support Survey Report by Extraprise Group, Inc. August 2008 - (Free Research) This white paper summarizes the results of the survey that was conducted at the Oracle Applications User Group’s COLLABORATE 08 conference in April 2008. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

B2B Database Marketing Trends and Best Practices by Extraprise Group, Inc. August 2008 - (Free Research) This article reviews specific client examples of best practice application of database marketing in B2B environments. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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